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The Value of Websites
Taylor Tunnison • November 5, 2021

Our world and its diverse communities are quickly booting up. Not long ago, however, the internet was considered nothing more than a passing fad, doomed to fail. Now, the average user spends nearly 7 hours online every day streaming content, connecting with others, and browsing products from their favorite brands. Websites form the backbone of the internet, and thousands are created each and every hour. They serve as reliable resource hubs for users around the world, swiftly crossing borders, cultures, and languages with a single click.

1. Make Your Mark

Everyone has something great to share with the world. Whether you’re an artist, teacher, or businessperson, a well-designed website will give you the opportunity to reach global communities. The sky’s the limit, and you’re only limited by resources and creativity. Blaze a trail by establishing an identity, offering insightful ideas, and proudly showcasing your favorite pieces. Because websites are available 24/7, yours will serve as a valuable nexus for countless numbers of people from all over the world. Make an impact by putting what you do best on display for all, and over time you will garner a loyal following of interested individuals eager to engage.

2. Find The Others

Websites bring us together as communities are created and nurtured online. The internet is like the digital town square of the future where news, goods, and ideas are freely exchanged. Consider how social media channels like YouTube, Reddit, and Twitter connect people from different countries and backgrounds with each other seamlessly. No matter what you're passionate about, you’re certainly not the only one. Games, books, research, recipes, history, comedy, and just about anything you can think of is fair game. Websites are 21st century smoke signals, ceaselessly sending messages to anyone on the lookout, so join the global conversation and create the future you envision.

3. Discover Your Voice

There’s a lot of content out there. In fact, almost 200 million websites are currently active on the internet today. This means competition is high and unique perspectives are a dime a dozen. Making your mark in this space may seem like an impossible challenge, but in reality, it’s an amazing chance to stand out from the crowd. Phrases, colors, images, and videos all tell a specific story and set the tone of any website. Finding your voice online is the opportunity of a lifetime. Do you want to be silly or serious? Sincere or sarcastic? Informative or controversial? Share your hot take and it's sure to spark a debate. 

4. Lead The Way

Remember back when AOL, MySpace, and Yahoo were the cream of the crop? The industry and cultural leaders of tomorrow will be created today. Many brand-new websites will fall into disrepair within a few short years, yet others will continue to push the envelope for decades to come. Throw your hat in the ring by establishing your brand’s voice, identity, and vision online. Do you think the world needs more compassion? Less confusion? More connectivity? Lay the groundwork for the exact future you wish to manifest. Bring your ideas to the marketplace and if they’re worthwhile, others will respond and amplify the message.


Websites have come a long way in the last few decades. It’s baffling to look back and see what used to be cutting-edge in the early 2000s. Imagine which brands and personalities will stick around, and which will be replaced with more modern versions. As the internet grows and more people come online, websites will continue to play a major part in shaping the world’s digital future. If you’d like to start your own, or simply have some questions about best practices, we encourage you to contact us for more information. We’d be thrilled for the opportunity to help you find your True North today.

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